Oct 18, 2012

Brady’s three pillars of sustainability

PE INTERNATIONAL supported Brady Corporation, a world leader in identification solutions, in launching its inaugural sustainability report. The report gives a comprehensive overview of the company’s sustainability strategy, accomplishments, and future plans. Entitled “Protecting Our Future,” the report focuses on Brady’s three pillars of sustainability: Sustainable Company, Sustainable Customers, and Sustainable Communities.

PE supported Brady in the development of the report by collecting and verifying sustainability performance data, conducting interviews, writing the draft content and preparing the report to satisfy the Global Reporting Initiative's Application Level C. We also worked closely with Brady’s Corporate Communications team to finalize the storyboard, and an external design firm to coordinate the graphics design and layout of the report. The effort was part of the program PE supported Brady for the past 2 years, including the development of its sustainability strategy. Currently we work with Brady’s Customer Council to develop Design for Environment principles and criteria to guide their new product development process.

“Looking for ways to continually improve in general, or more specifically by reducing the Company’s environmental footprint, increasing employee safety and contributing to the communities where Brady team members live and work, have been a part of Brady’s business for years.  However this report reflects a more coordinated effort to promote sustainability,” said Steve Hasbrook, Brady Director of Sustainability.  “The report is designed to provide information to key stakeholders such as large customers and the socially responsible investment sector. It also serves other targeted stakeholders such as our employees, prospective employees, industry associations, governments, suppliers and local communities.

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